Kapital Bank achieves record success with 4 Gold “Felis” awards
Kapital Bank, the first bank in Azerbaijan, has been honored with Turkey's prestigious "Felis" Awards. The “Felis” Awards recognize innovative and impactful projects in the advertising industry in Turkey and Azerbaijan each year. This year, Kapital Bank stood out with four creative and successful projects that brought home gold awards.
In the “Digital & Mobile” category under “SMM & Digital Campaign”, the gold "Felis" was awarded to the “Let’s Be One Heart for Turkey” initiative by the Red Hearts Foundation. This campaign was launched in February 2023 in response to the devastating earthquakes in various regions of Turkey, raising 750,000 AZN in donations within a short period and providing essential aid to the country.
Kapital Bank’s creative project “Cümhuriyyətin İzi”, designed as a filter for TikTok to celebrate Independence Day on May 28, became one of the standout ideas of the year. The filter, used by over 50,000 users and accumulating over 30 million views, won two "Felis" awards in the categories of “User Participation” and “Use of Technology.”
Additionally, the “Birbank x Paster” video, developed in collaboration with the “Ağıllı Nağıllar” advertising agency, gained significant popularity among viewers in a short time and made a notable impact in the local market. The project won gold in the “Design & Branding” category under “Moving Image Design.”
These awards reaffirm Kapital Bank's role as a creative leader, showcasing its innovation and excellence in advertising and marketing.
Kapital Bank, the country's first bank, is part of PASHA Holding. Kapital Bank has the largest service network in Azerbaijan with 119 branches and 53 departments all over the country. For more detailed information about the bank’s products and services, please refer to https://kapitalbank.az website, 196 Call Centre or the bank’s various social network pages. To apply for a consumer loan visit https://kbl.az/prgtk, for a Birbank installment card visit https://kbl.az/prcrc.
